EmailWire NewsWire Blog

(EMAILWIRE.COM, October 14, 2014 ) TX – While press releases help create awareness on products and services, many companies are now using them to generate leads. To learn more on lead generation, EmailWire, a global newswire with press release distribution services, presents 'Lead Generation Tactics: A Recipe for Success:'
http://groupweb.tradepub.com/free/w_mac02/?p=w_mac02.

"This free ebook, enables you to "learn tips and techniques about proven B2B sales lead generation, written by a leading B2B sales and marketing consultant.


"Successful B2B marketing includes using a broad range of tactics. This "recipe for success" guide, written by M. H. "Mac" McIntosh, gives you the knowledge on how to drive lead generation with:

- Relationship marketing
- Direct marketing
- Online marketing
- Events and tradeshows
- Educational events
- Additional tactics"

Companies are now using press releases to engage prospective or existing clients which leads to relationship, direct or online marketing. Before businesses organize or attend events or trade shows, they inform their audiences through press releases. News releases are used to educate or point readers to educational material such as eBooks or white papers. To get a free copy of "Lead Generation Tactics: A Recipe for Success," go to http://groupweb.tradepub.com/free/w_mac02/prgm.cgi.

In addition to the above eBook, there is a complimentary research report worth looking – the 'Lead Generation and Management for SMB Sales and Marketing.' This free report provides four key action items for marketers and sales teams. For more information, go to http://groupweb.tradepub.com/free/w_acto82/?p=w_acto82.




About EmailWire.Com
EmailWire.Com (http://www.emailwire.com) is a global newswire with press release distribution services for small and medium size companies, public and investor relations firms and individual entities such as authors.

EmailWire distributes and publishes news releases, locally or globally, on thousands of industry magazines, blogs, newspapers, radio and television news sites, RSS feeds, social media sites and financial networks.

Businesses, organizations use Emailwire’s news distribution system to disseminate press releases that create awareness and generate leads for their products and services.

EmailWire is part of GroupWeb Media network.